Creating Shake Shack’s “Next Gen Shack” Furniture Package
The Challenge
Design a New Furniture Package
- Shake Shack was looking for a furniture manufacturer that could work with their design firm to create a suite of new products for their “Next Gen Shack” concept
The Solution
Value-Engineered Products that Fit the Brief
- Crow Works was a one-stop shop for design, production, and distribution for the total package
- Utilized quality materials with White Oak tables made in Ohio and included unique touches such as edge profiles and table brands to execute their vision
The Outcome
A Fresh and Modern Look for Next Gen Shack Locations
- Our hardwoods are sourced in Appalachia and our manufacturing process allows us to be a great partner in sustainably sourcing, producing, and distributing their front-of-house furniture package
